Our Services
Expertise for the new communications theatre
- Strategic Customer
Engagement Audit - Market Activation &
Fanbase Growth - Creative Services &
Digital Development - Our Communities &
Events
Strategic Customer Engagement Audit
We optimise the customer experience. Mapping the customer journey from beginning to end, providing insights and planning customer communications that deliver measurable results.
In order to best access your business requirements, we:
- conduct interviews and focus groups with key stakeholders
- study and deliver strategic thinking around KPIs, e.g. sales performance
- map future data requirements for analytics and profiling
- propose a total media solution across brand, social marketing, data capture/profiling, CRM, loyalty, content generation and traditional media
- research market trends for new innovations in your sector
- model the Return On Investment for any digital or support investments you undertake.
Our Strategic Customer Engagement Audit provides you with a roadmap to achieving growth, loyalty and business performance.
Market Activation & Fanbase GroWth
Every brand needs to grow a loyal fanbase. We do this by creating buzz through traditional media, events and social networks, Our digital platforms provide your customers an immersive experience online.
Captive Minds provides marketing and management services that grow a community around a brand - usually in sport, music or leisure.
We deliver profile for fanbase growth, content to captivate and digital platforms to interact with customers, optimise and measure our success.
We work with all key stakeholders around the business to ensure every opportunity is leveraged. Where internal resources and expertise are scarce, Captive Minds provides a robust and comprehensive total marketing solution.
Captive Minds provides the best of both worlds. Strategic communications professionals with enterprise-level technical, data and programming expertise.
We give your business the advantage in the new communications theatre.
Creative Services & Digital Development
We work with brands that want to take their digital presence up a level. We provide enterprise-level branding, digital communications and bespoke web development.
Digital is integral to our clients' requirements and we pride ourselves on being at the very forefront of interactive design and web development.
Our technical approach to design has led us to work with high-tech start-ups, government agencies, blue-chip brands and some of the world's biggest online businesses.
Our expertise in large-scale re-branding projects and systems design has produced a number of well regarded solutions - including a bespoke engagement solution for the Department of Children, Schools and Families.
We develop websites, bespoke applications and portals that require a high-levels of functionality and user interface design. For web, we offer open-source PHP and Java development combined with an expert knowledge of JavaScript for interface design. We also offer mobile development solutions for iPhone and Android. Finally, we offer full project management and integration support for our cEngage platforms.
Our CommunitIes & Events
We're inspired, creative people and sometimes we launch our own online communities off our own back. We bring together groups of people with similar interests in new ways.
We're passionate about the industry sectors we work in and how we can innovate. This has led us to launch online communities like 10Tribes and the World Adventure Association.
We find the communities that we bring together have active members that want to 'get out there'. This had led us to produce a number of events and immersive concepts that have offered something unique and special to the participants.
These concepts also help to generate content, publicity and reinforce the interest and values of the online community.
We have a range of adventure, music and sports event concepts currently under development. We hope to bring you more news of these shortly.
We like to provide outlets for great ideas at Captive Minds...
keeping things fresh, interesting and innovative!
